Custom work: scope, pricing, ownership and support agreed in writing before we start.
Scope agreed before work starts
Built around your team
We keep it running
Custom Development
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Platforms & connections
Supported software connections
We build against supported APIs and agree access before development. These are platforms we work with, not a promise that every integration is included.
GoogleCalendar and supported Google APIs
MetaFacebook and Instagram connections
SlackNotifications and team workflows
Your existing softwareConnections checked during scoping
What can be built
Custom apps, workflows and integrations
We wrote a delivery company's whole system, orders through stock, and still run it every day. Yours can be smaller.
Web and mobile apps
For your team and customers. Device support, installation and any offline requirements are agreed in the scope.
Custom workflows
Your process, as software: orders, dispatch, proof photos, invoices, stock.
Integrations and APIs
Connected to the tools you keep. An API where nothing exists yet.
Built around your business
Your industry, your operation, your words on the buttons.
Small business marketing plans. We do it for you.
Plans include only the work listed below. Custom work is quoted separately.
Available onManage your leads, request changes and approve work.
SOC 2 Type II infrastructureOur hosting, database and card payments run on providers audited to SOC 2 Type II every year. Your card goes straight to the payment provider, so we never see it.
Trusted by 200+ businesses
Message us about your posts and you get a reply within 24 hours. Month to month, with no setup fee. Socials is posting only; for a website, design requests or ads, see Micro. Terms.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Basic SEO / AEO FREEBasic search engine and answer engine optimization for your website, included at no extra cost.
Website Management We design, build and host your branded website, and change it whenever you ask.
Website Visits (15,000/mo) Your website is hosted for up to 15,000 visitors a month.
Graphic Design (Unlimited) Logos, price lists, menus, social and ad graphics. Video is an add-on.
Social Media Management (10) Up to 10 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
Online Booking Customers pick a time on your website and it lands on your calendar. One kind of appointment, one calendar.
Domain (1 Year) FREEOne .com, .net, .org or .us, registered free for your first year, then $18 a year. Yours to keep.
Active Requests (1) We work on up to 1 request at a time. The rest wait in your queue.
Team Members (3) Up to 3 people from your business can sign in, including the owner.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Basic SEO / AEO FREEBasic search engine and answer engine optimization for your website, included at no extra cost.
Ads tracking setup FREEWe set up tracking for your ads at no extra cost.
Meta Ads Management One Facebook and Instagram campaign we run on your own ad budget. Up to $500 a month of spend, paid to Meta on your card.
Website Visits (30,000/mo) Your website is hosted for up to 30,000 visitors a month.
Social Media Management (15) Up to 15 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
Active Requests (2) We work on up to 2 requests at a time. The rest wait in your queue.
Team Members (5) Up to 5 people from your business can sign in, including the owner.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Basic SEO / AEO FREEBasic search engine and answer engine optimization for your website, included at no extra cost.
Ads tracking setup FREEWe set up tracking for your ads at no extra cost.
Meta Ads Management One Facebook and Instagram campaign we run on your own ad budget. Up to $1,000 a month of spend, paid to Meta on your card.
Website Visits (50,000/mo) Your website is hosted for up to 50,000 visitors a month.
Social Media Management (20) Up to 20 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
Active Requests (3) We work on up to 3 requests at a time. The rest wait in your queue.
Turnaround (1-5 Days) Typically 1 to 5 business days from when we start to the first version you review.
SOC 2 Type II infrastructureOur hosting, database and card payments run on providers audited to SOC 2 Type II every year. Your card goes straight to the payment provider, so we never see it.
Trusted by 200+ businesses
Cancel within 14 days of your first charge and we refund it in full. Month to month. Ad spend is paid to Meta on your own card. Your domain, delivered design files and customer data stay yours. Unlimited requests are subject to our fair use policy. See our terms.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Ads tracking setup FREEWe set up tracking for your ads at no extra cost.
Website Management We build, host and update your branded website.
Website Visits (Unlimited) No monthly visitor cap on your website, under our fair use policy.
Global Website Delivery Your website is served from a global network to help pages load closer to your customers.
Website firewall FREE SETUPFirewall and attack protection in front of your website, with rules we set for your site.
Bot protection FREEProtection against unwanted bot traffic on your website, included at no extra cost.
Advanced SEO / AEO FREEAdvanced search engine and answer engine optimization for your website, plus Google Business Profile and directory listing optimization.
Ad Management (1) Up to 1 ad platform: Google Ads, Meta Ads or Local Services Ads. We manage up to $3k a month of your spend.
Graphic Design (Unlimited) Static images for the social and ad channels included in your plan. Video is an add-on.
Active Requests (3) We work on up to 3 requests at a time. The rest wait in your queue.
Social Pages (1) We manage up to 1 social page. One Facebook Page and its Instagram account count together as one social page.
Leads & Reporting Every lead in one place, and a report each month on what the spend did.
Custom Booking Customers book a time on your website and it lands on your calendar.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Ads tracking setup FREEWe set up tracking for your ads at no extra cost.
Advanced SEO / AEO FREEAdvanced search engine and answer engine optimization for your website, plus Google Business Profile and directory listing optimization.
Ad Management (2) Up to 2 ad platforms: Google Ads, Meta Ads or Local Services Ads. We manage up to $5k a month of your spend.Additional platforms: $299/mo each
Email Follow-ups Automatically send follow-up emails to new leads.
Video Add-on (2/mo) We direct, create and shoot two videos a month for your ads and social. Optional, billed on top of your plan.2 videos for $499/mo
Review Calls (1/mo) Once a month we go over what worked and agree what to run next.
Social Pages (3) We manage up to 3 social pages. One Facebook Page and its Instagram account count together as one social page.
Active Requests (5) We work on up to 5 requests at a time. The rest wait in your queue.
Team Members (5) Up to 5 people from your business can sign in, including the owner.
24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
Strategy audit FREEA strategy audit is included with your plan at no extra cost.
Ads tracking setup FREEWe set up tracking for your ads at no extra cost.
Advanced SEO / AEO FREEAdvanced search engine and answer engine optimization for your website, plus Google Business Profile and directory listing optimization.
Ad Management (5) Up to 5 ad platforms: Google Ads, Meta Ads or Local Services Ads. We manage up to $10k a month of your spend.Additional platforms: $299/mo each
Custom Automations Automations built around how your business runs, past the standard follow-ups.
Review Calls (2/mo) Twice a month we go over what worked and agree what to run next.
Social Pages (5) We manage up to 5 social pages. One Facebook Page and its Instagram account count together as one social page.
Active Requests (10) We work on up to 10 requests at a time. The rest wait in your queue.
Team Members (10) Up to 10 people from your business can sign in, including the owner.
SOC 2 Type II infrastructureOur hosting, database and card payments run on providers audited to SOC 2 Type II every year. Your card goes straight to the payment provider, so we never see it.
Trusted by 200+ businesses
Month to month. Unhappy with our work? Cancel within 14 days of your first payment for a service-fee refund. Ad spend and third-party costs excluded. Terms. fair use policy.
Development deliverables
Build scope, reviews and ongoing support
We start with the order, job or record your team has to move through the business. Then we design the screens and connections around that work.
An agreed build plan
We agree who uses it, what each screen does, which records it holds and how you will check it works, before implementation.
Working software to review
Your team tries the important flows during development. Feedback is about the work they can complete, not just how a screenshot looks.
A plan for running it
Hosting, access, data handling, ownership and ongoing support are agreed before launch. New requirements are scoped instead of silently added.
Build around the work
Parts of your system
The record
An order, customer, job or inventory item
The team view
Who needs to see it and change it
The workflow
What happens next and who approves
The connections
The tools and APIs it connects to
Agree the smallest useful version, then build from there.
Who does what
Your input during development
You do not need a technical specification before the first conversation. You do need someone who knows how the work gets done and can review it with us.
We handle the work
Our team, working inside MightWork.
Turn the process into a scoped build plan
Design, implement and test the agreed software
Connect approved services and prepare launch
Provide the hosting and support agreed in writing
You guide the decisions
The information and approvals we need from you.
Show the actual workflow and its exceptions
Choose priorities and provide access to your tools
Let the people using it review the working software
Agree the details before we start
Ownership, support and any data migration are agreed in the quote. A custom build is not included in a Micro subscription.
Connected to what you already use
Connections to your existing software
Google, Meta, Stripe, Slack, your calendar and your email are the ones we have built against most.
Google and Meta
Ads, calendar, Maps and your Business Profile.
Payments
Stripe and PCI-compliant providers. We never see a card.
Your own API
When nothing exists, we write one and document it.
Development process
How we scope, build and support your software
We agree the requirements with you, review working versions with your team and confirm launch and support arrangements.
01
Discover
We review your current process, goals and the records your team uses.
02
Plan
The scope, the screens and the order we build them in, agreed in writing.
03
Build
In short cycles you can see, with your team trying it early.
04
Launch and run
We launch the software and provide the hosting, maintenance and changes agreed in your support scope.
Discuss your software requirements
Book a free fifteen-minute consultation to describe your process and the software you need.