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Marketing for landscaping companies

We run your landscaping marketing. Aimed at the routes you run.

From$6.63a day

$199 a month, billed monthly. Cancel anytime.

Mowing, cleanup and build requests land in one inbox with the address and the job. We build the site and write the posts. Ads come with the Go and Sprint plans.

See plans and pricesBook free consultation
  • Month to month
  • 14-day money-back guarantee
  • You approve every post
Your website
Your landscaping company

Tell us about your yard.

  • Weekly mowing and maintenance
  • Patios, walls and drainage
  • Spring and fall cleanups
Request a quote
New leadNew

Weekly mowing, spring start

Quarter acre · Next to a customerWebsite form

Built for landscaping businesses that

  • Run weekly routes and quote bigger builds
  • Want new customers near the ones they already serve
  • Sell a season of service, with snow where they plow
  • Plan routes and crews in their own tools

Where jobs are won or lost

A landscaper is chosen in winter and noticed from the street.

A homeowner picks a landscaper early, and you are out with a crew.

February, before the first mow

Last year's customers decide whether to renew, and new ones search before the grass grows.

What we do
We keep your service pages current. Renewal email to your customer list is quoted separately, after we check they agreed.
Your part
Your season prices, your renewal terms and the customers you may email.
January, planning a patio for spring

A homeowner wants to see a patio you built nearby, and what the job involves, before a visit.

What we do
We build a page for each kind of build, with dated photos and a form that asks size, site and timing.
Your part
Photos of finished builds you may show, and how you quote.
A crew is mowing next door

The neighbor sees the truck and the clean edges, then looks you up on a phone.

What we do
We build a service-area page and aim the ads at the ZIP codes your crews already serve.
Your part
The ZIP codes you want, the ones you do not, and how many new stops a route can take.
The first snow is in the forecast

Some customers line up a plow early. Others start looking when the forecast turns.

What we do
If you plow, we add a snow service page and write a post about contracts for you to approve.
Your part
Whether you plow, where, and the contract terms you offer.

What we do

What we run for a landscaping company.

Maintenance and builds sell differently, so each gets its own page and ad. One team builds and runs both.

Your landscaping website

A page for weekly maintenance, one for each kind of build, and a service-area page, each with a request form.

For exampleA weekly mowing page naming your towns, and a patio page with dated photos.

Explore this service

Search pages for each yard job

Each page answers what homeowners type or ask an AI assistant, naming your towns. Macro adds Business Profile and directory work.

For exampleOne page for irrigation, one for retaining walls and one for weekly mowing.

Explore this service

Ads for the work you want

On Go and Sprint we run Facebook and Instagram campaigns at the ZIP codes you serve. Google Ads is an add-on.

For exampleA spring cleanup ad for the neighborhoods around your current customers, opening your quote request page.

Explore this service

Posts from your job photos

Send photos of finished yards and crews at work. We write and design the posts, and each one waits for your OK.

For exampleA before and after of a new patio, dated, with the size and materials in the caption.

Explore this service

Quote requests and site visits

Homeowners request a quote with their address and the job, or pick a site visit from your hours and calendar.

For exampleA site visit on Thursday at 9:00, with the address and the lot size attached.

Explore this service

One inbox, and renewal follow-up

Each request keeps the address, the job, the source and a follow-up date. Move it from New to Booked.

For exampleA weekly mowing request with its address, your notes and a follow-up set for early March.

Explore this service

Example work

What we would post for a landscaping company.

We write the words and design each piece from your own job photos. You see every piece before it goes out.

YyourlandscapingcoInstagram

A new patio, start to finish.

yourlandscapingco Pavers on a compacted base, with the grade sloped away from the house. Planning one? Send us a photo of the space.

YYour landscaping companyFacebook

We are building our spring routes now. Send us your address and we will tell you whether your street is on one.

Spring routes are open.

YYour landscaping companySponsored

Hedges trimmed, beds edged, mulch spread. Send your address and the size of the yard and we will send a quote.

Spring cleanupsRequest a quote

Landscaping marketing plans. We do it for you.

Plans include only the work listed below. Advertising spend is separate, and anything else is quoted on its own.

Available onManage your leads, request changes and approve work.

Small business

Start

A site, a brand, and one thing moving.

$6.63a day

$199 a month, billed monthly

Key features

  • 24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
  • Strategy audit FREE A strategy audit is included with your plan at no extra cost.
  • Basic SEO / AEO FREE Basic search engine and answer engine optimization for your website, included at no extra cost.
  • Website Management We design, build and host your branded website, and change it whenever you ask.
  • Website Visits (15,000/mo) Your website is hosted for up to 15,000 visitors a month.
  • Graphic Design (Unlimited) Logos, price lists, menus, social and ad graphics. Video is an add-on.
  • Social Media Management (10) Up to 10 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
  • Online Booking Customers pick a time on your website and it lands on your calendar. One kind of appointment, one calendar.
  • Domain (1 Year) FREE One .com, .net, .org or .us, registered free for your first year, then $18 a year. Yours to keep.
  • Active Requests (1) We work on up to 1 request at a time. The rest wait in your queue.
  • Team Members (3) Up to 3 people from your business can sign in, including the owner.

Recommended

Small business

Go

Everything in Start, plus a campaign that runs.

$11.63a day

$349 a month, billed monthly

Everything in Start, plus

  • 24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
  • Strategy audit FREE A strategy audit is included with your plan at no extra cost.
  • Basic SEO / AEO FREE Basic search engine and answer engine optimization for your website, included at no extra cost.
  • Ads tracking setup FREE We set up tracking for your ads at no extra cost.
  • Meta Ads Management One Facebook and Instagram campaign we run on your own ad budget. Up to $500 a month of spend, paid to Meta on your card.
  • Website Visits (30,000/mo) Your website is hosted for up to 30,000 visitors a month.
  • Social Media Management (15) Up to 15 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
  • Active Requests (2) We work on up to 2 requests at a time. The rest wait in your queue.
  • Team Members (5) Up to 5 people from your business can sign in, including the owner.

Small business

Sprint

Three at a time, and the fastest queue.

$16.63a day

$499 a month, billed monthly

Everything in Go, plus

  • 24-hour response guarantee Get a response to your message within 24 hours. Delivery follows your plan’s turnaround time.
  • Strategy audit FREE A strategy audit is included with your plan at no extra cost.
  • Basic SEO / AEO FREE Basic search engine and answer engine optimization for your website, included at no extra cost.
  • Ads tracking setup FREE We set up tracking for your ads at no extra cost.
  • Meta Ads Management One Facebook and Instagram campaign we run on your own ad budget. Up to $1,000 a month of spend, paid to Meta on your card.
  • Website Visits (50,000/mo) Your website is hosted for up to 50,000 visitors a month.
  • Social Media Management (20) Up to 20 scheduled posts a month on Facebook and Instagram. We write, design and schedule them without using a request slot.
  • Active Requests (3) We work on up to 3 requests at a time. The rest wait in your queue.
  • Turnaround (1-5 Days) Typically 1 to 5 business days from when we start to the first version you review.

Not sure?Book free consultation

Compare every feature
StartGoSprint
24-hour response guarantee
SEO / AEOBasic, included freeBasic, included freeBasic, included free
Website visits a monthUp to 15,000Up to 30,000Up to 50,000
Active requests123
Team members (including you)355
Requests over timeUnlimitedUnlimitedUnlimited
Static designUnlimitedUnlimitedUnlimited
Website
Free domain (year 1)
Online booking
Website changesUnlimitedUnlimitedUnlimited
Meta ads, spend up to$500/mo$1,000/mo
Posts a month101520
Turnaround (business days)3-53-51-5
MightWork: Meta Verified Tech Provider

14-day money-back guarantee

SOC 2 Type II infrastructureOur hosting, database and card payments run on providers audited to SOC 2 Type II every year. Your card goes straight to the payment provider, so we never see it.

Trusted by
200+ businesses

Cancel within 14 days of your first charge and we refund it in full. Month to month. Ad spend is paid to Meta on your own card. Your domain, delivered design files and customer data stay yours. Unlimited requests are subject to our fair use policy. See our terms.

Need an online store or custom software? Talk to us about custom work

Your MightWork workspace

Your requests, posts and site visits in one place.

Open it on the web or in the MightWork GO app. Every request keeps the address, the job and its next step.

Your business

Leads

1 New
  • Walt B. · Weekly mowingQuarter acre · Two dogsWebsite form · 7:40 am
    New
  • Aisha M. · Spring cleanupBeds and hedges · Mulch includedFacebook ad · Today
    Contacted
  • Tomas A. · Sprinkler repairTwo zones not runningWebsite form · Mon
    Quoted
  • Kevin O. · Retaining wall estimateBackyard slope · Photos attachedBooking · Thu 9:00 am
    Booked

Needs Approval

1 waiting

Fall cleanup post

Post draft

Leaves coming down? Send us your address and the size of the yard, and we will confirm a fall cleanup date.

Made from your service area and a photo of a finished lawn

My Requests

Working

Add a weekly mowing page

  • YouCan we add a page for weekly mowing? It should name the towns our routes run through.
  • MightWork teamA draft is ready for your review. The form asks the lot size, any gate or pet notes and the day they prefer.

Calendar

Estimate request

Site visit

Thursday, 9:00 am

Job
Weekly mowing and edging
Site
Half acre, fenced yard
Area
Inside your service area

How it starts

Start in three steps.

Nothing goes live until you have seen it.

  1. 1

    Pick a plan

    Choose Socials, Micro or Macro, then add what you need. The price is on the card before you pay.

  2. 2

    Tell us about the business

    We ask for your service area, the ZIP codes you want more of and photos of finished yards.

  3. 3

    Approve the first work

    A service-area page and your first posts arrive for your OK. Cancel within 14 days on Micro and your first payment comes back.

Your marketing year

Renewals go out in February, before the first mow.

Builds book in spring and routes run all summer. The quiet months are for planning next spring.

  1. February to March

    What happensSigning season. Route customers renew or leave; new ones search before the grass grows.

    Do thisRenewals out in February. Business Profile and reviews current before the first search.

  2. April to October

    What happensThe working season. Builds book in spring, routes run all summer, fall cleanups at the end.

    Do thisQuote builds within a day. Ask for the review at the end of each build, not the end of the year.

  3. November to January

    What happensSnow in the North, planning in the South. The quiet months.

    Do thisSnow contracts if you plow. Otherwise plan the spring campaign and fix the website.

Our own working calendar for US trades, not a study. Your climate moves the dates.

The practical details

Who does what.

MightWork handles

  • Write and maintain pages for maintenance, builds and your service area.
  • Set up the request forms and the basic booking rules in your plan.
  • Build the Facebook and Instagram ads you approve and aim them at the ZIP codes you serve.
  • Write and design posts from your job photos, and hold each for your OK.

You handle

  • Tell us the ZIP codes you serve and the work you want more of.
  • Share photos you may publish, and get permission for any showing a customer's property.
  • Give us license and insurance wording exactly as you hold it.
  • Approve offers and budgets, then answer requests and plan your own routes.

A good fit when

  • You want more customers on streets your crews already drive, not across town.
  • You sell weekly maintenance and bigger builds, each on its own page.
  • You have photos of finished work and someone who answers requests.

Where the fit stops

You plan the routes, schedule the crews and price the work. Dispatch and automatic quotes stay in your own software or are quoted separately.

Scope and add-ons

Your landscaping website
Your pages run on your domain. Our team hosts the site and handles the changes you request.
Search pages for each yard job
Basic SEO and AEO come with every Micro plan. Link building and other off-site work are an add-on.
Ads for the work you want
Ad spend stays on your own card. Local Services Ads are quoted separately and need Google's checks. Call handling is not included in Micro.
Posts from your job photos
Photos of a customer's yard or home need their permission. Replies to comments and messages are quoted separately.
Quote requests and site visits
Basic booking covers one appointment type on one calendar. Crew scheduling and route planning stay in your own software.
One inbox, and renewal follow-up
Email follow-up, such as renewal reminders, is quoted separately, after we check your customers agreed to hear from you.

Marketing ideas by cost

Landscaping marketing ideas, sorted by cost.

The free ones come first, the landscaping ones before the general ones. Paid ideas follow by monthly cost. At the foot, what ads and agencies cost elsewhere.

Free

  1. Sell the street, not the house

    A door hanger or a note on the four houses beside a customer, with their permission. Short drives between stops keep a route profitable.

  2. Before-and-after photos of every build, dated

    Patios, retaining walls, irrigation. On the Business Profile and the page. The photo is the quote.

  3. Sign the season in February

    Renewals to every route customer before the first mow, with a price. A renewed route is a route you did not market.

Show 5 more

  1. Answer every call, and call back the ones you miss

    A caller who reaches a person can book. One who reaches voicemail tries the next number. Answering costs no media.

  2. Finish your Google Business Profile

    Every service listed, real photos of the place and the work, hours that are true, and a reply to every review within a day.

  3. Ask for the review before they leave

    The customer who just paid is the one who says yes. Ask in person, then send the link before they go.

  4. Track where every booking came from

    One question at booking, written down every time. After a few months the pattern shows which spend to cut and which to keep.

  5. Check your website on a phone

    Open it on your own phone. The number to call, your location, reviews and a booking button should be on screen before you scroll.

Under $500 a month

  1. Google Local Services Ads

    Pay per lead, shown above the search results. Google verifies your business first, which takes weeks. Check that your category and area qualify.

  2. A missed-call text-back that actually sends

    A monthly fee from most vendors. The catch is A2P carrier registration, which takes weeks and can be rejected. Send only to people who agreed.

Over $500 a month

  1. Search ads on hardscape and irrigation only

    High ticket, planned, and worth a click. Mowing searches are won on the Business Profile, not on ads.

  2. Search ads on the work you want more of

    Start with the searches for the work you most want. Budget on your own card, management fee separate, reported in bookings.

What marketing costs elsewhere

  • Hook Agency, a home-services agency, lists Local SEO from $2,800 a month, paid search from $2,000 and a standard website at $12,000 split over 12 months[1]
  • Google Ads management is commonly billed at $500 to $2,000 a month, or 10 to 20 percent of ad spend[2]
  • A boutique agency serving local service businesses charges $1,000 a month for one channel and $1,750 for ads plus SEO together[3]
  • Review-request and messaging tools (Podium, Birdeye) list at $249 to $599 a month before any agency fee[4]
  • Call tracking starts at $95 a month plus $3 per local number[5]

Other providers' published prices, not ours. Our plans and prices are above.

Pages, posts and ads for the ZIP codes your crews already serve.

Pick a plan, send your service area and photos of finished yards, then approve the first work. Month to month, with a 14-day money-back guarantee on Micro.

See plans and pricesBook free consultation

From $6.63 a day. $199 a month, billed monthly. Cancel anytime.

Before you decide

Questions before you start.

Can you plan my routes or schedule my crews?

No. Routes, crews and dispatch stay in your software or your hands. We aim the pages and ads at the neighborhoods you pick.

What do the plans do for a mowing route?

Start gives you the site, posts and basic SEO. Go and Sprint add ads to the ZIP codes you serve. Macro adds Business Profile work.

Can the ads be aimed at the neighborhoods I already serve?

Yes, on Go and Sprint. You give us the ZIP codes you serve, and we match the ad locations after you approve the budget.

Can I keep Jobber or LMN for routes and invoices?

Yes. Keep it for routes, quotes and invoices. We check any connection to MightWork first and quote it before promising it.

Who approves what goes out?

You do. Each post and ad offer waits in Needs Approval, and you approve the ad budget before a campaign runs.

Can you promise a number of new customers?

No. A rainy spring or a crowded market is not ours to change. You see every request and which ones booked.

Keep exploring

MightWork for other industries

Sources

  1. 1.hookagency.com, own pricing page · read 2026-09-02
  2. 2.Practitioner threads on r/PPC, our own pricing review · read 2026-09-02
  3. 3.r/agency, agency owner's own post, 2025-12-27 · read 2026-09-02
  4. 4.Vendor pricing pages · read 2026-09-02
  5. 5.callrail.com, own pricing page · read 2026-09-02